SPRYQ  /  AI-NATIVE ADVERTISING

Your brand can now show up
where people make decisions.

Spryq helps ambitious businesses reach people inside ChatGPT — as they explore options, compare choices and make decisions.

Talk to a Spryq Ads Expert Explore the opportunity
Illustrative experience
Illustrative mobile ChatGPT conversation showing a sponsored ad
Sponsored placement
Conversation → consideration
01 / THE SHIFT

People don't just search.
They ask.

Search
Ask
Explore
Compare
Decide

The way people discover information, products and services is changing.

The opportunity for advertisers is changing with it.

02 / WHAT IS CHANGING

A new advertising environment.

Traditional Search

Keyword
Results
Click
Website

AI-Native Discovery

Question
Context
Exploration
Consideration
Decision
04 / BEYOND THE KEYWORD

Beyond
the keyword.

Built for the new buying journey

From campaign setup to the ad people actually see.

We connect strategy, creative, launch and measurement into one clear operating system.

Illustrative Ads Manager campaign interface

In conversational environments, people share richer context about what they're looking for. That context creates new opportunities for relevant, well-timed advertising.

05 / PRODUCT DEMO

See it in context.

Select an industry to see how ChatGPT Ads appear within real conversation flows.

Illustrative experience
ChatGPT
SPONSORED

Ask anything
06 / WHY CHATGPT ADS

A different kind
of attention.

Illustrative sponsored result inside a ChatGPT conversation Illustrative ChatGPT Ads experience
Intent

People aren't simply scrolling. They're actively asking questions about things they need.

Context

Conversations contain richer context than a two-word keyword ever could.

Consideration

People are comparing options and thinking through decisions in real time.

Action

The right experience at the right moment can move consideration toward action.

07 / THE SPRYQ APPROACH

We don't just
run campaigns.
We build the system
around them.

01

Opportunity Mapping

We research how people ask about your category in conversational environments and identify where advertising can add value.

02

Campaign Strategy

We design targeting, messaging and budget allocation based on real conversational patterns and business objectives.

03

Creative

We create sponsored content that feels native to the conversational context — not disruptive, but genuinely useful.

04

Launch

We deploy campaigns with proper tracking, attribution and landing page integration from day one.

05

Measurement

We implement server-side tracking and conversion APIs to measure what matters beyond the click.

06

Optimization

We refine targeting, creative and landing experiences based on real performance data — continuously.

08 / THE SPRYQ STACK

One channel.
One connected system.

Your Business
Intent Research
Campaign Strategy
Creative
ChatGPT Ads
Landing Page
Conversion
Measurement
Optimization
09 / WHO IS THIS FOR

If people ask for it,
you can probably
advertise around it.

D2C / Ecommerce
Travel & Hospitality
SaaS
Education
Financial Services
Local Business
Professional Services
Consumer Brands
10 / EARLY ADVERTISERS

AI-native advertising
is already here.

"We want Newegg to be part of the conversation when someone is researching what to buy. Showing up in ChatGPT helps us build consideration at that moment."

Alec Shao
Performance Marketing Manager

Examples shown are based on advertiser experiences published by OpenAI and are not Spryq client results.

11 / MEASUREMENT

The objective isn't
more impressions.
It's better outcomes.

Impressions
Clicks
CPC
Leads
Signups
Purchases
Campaign metrics dashboard showing impressions, conversions and clicks trending upward
12 / FULL-FUNNEL

The click
is not the conversion.

ChatGPT
Sponsored Ad
Landing Page
Lead
Sales

Spryq builds the experience that continues the conversation after the click — ads, landing pages, CRO and tracking, all connected.

Illustrative mobile ChatGPT ad experience
Illustrative ad generation workflow
Illustrative ad outcome and positioning map
GET STARTED

Let's see what ChatGPT Ads could do for your business.

Tell us about your business. We'll review the opportunity and help you understand whether this channel makes sense for your growth goals.

No spam. No generic pitch. Just a straight conversation.

FAQ

Common questions.

ChatGPT Ads are sponsored placements that appear within ChatGPT conversations. When people ask questions related to your industry, product or service category, your brand can appear as a relevant sponsored result alongside the AI-generated response.

Advertisers create campaigns through the advertising platform. Ads are matched to relevant conversations based on context and intent. When a user asks a question related to your product or service, your sponsored content can appear alongside the conversational response.

ChatGPT Ads are available in multiple markets. Availability may vary by region and is evolving as the platform expands. We can help you understand what's currently available for your target markets.

Businesses across most categories can explore ChatGPT advertising — from ecommerce and SaaS to travel, education, financial services and professional services. If people ask questions about your category, there's likely an opportunity.

Yes. Spryq offers full-service campaign management — from opportunity mapping and strategy through creative, launch, measurement and ongoing optimization. We can also work alongside your existing marketing team.

Yes. Our creative team develops sponsored content that's native to the conversational context — messaging, headlines, descriptions and visual assets designed specifically for ChatGPT Ads.

Absolutely. We design and build high-converting landing pages specifically optimized for ChatGPT Ads traffic — ensuring the post-click experience continues the conversation that started in ChatGPT.

Yes. We implement proper conversion tracking, including server-side tracking and Conversion API (CAPI) integration, so you can measure outcomes beyond impressions and clicks.

Budget requirements vary based on your industry, target markets and campaign objectives. We'll discuss recommended investment levels during your consultation based on your specific goals.

Timeline depends on the scope of work — strategy, creative, landing page and tracking setup. Most campaigns can be structured and launched within 2–4 weeks from kickoff.

Your customers
are already asking.

Are you showing up?

Talk to Spryq spryqmedia.com

AI-native advertising for ambitious brands.